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2.
Administrative structures
support the participation of the
cultural sector in integration
2.1. Information flows between the actors
Multichannel communications Proposals:
reach everyone ff The Rovaniemi online communications and cultural
There is probably no single way of communication that administration work on the rovaniemi.fi/kulttuuri
can reach everyone. Some want to find information website to make it more user-friendly. The aim is
about the offering in their own time via the Internet, to create a website that is user-oriented, current,
while others follow the recommendations of their uses clear language and has a clear structure.
social network. There are people who find all written ff A possibility to find cultural services via
information difficult, because for them information different user interfaces, such as a map or a
is best transmitted and assimilated through meeting, list of hobbies, will be added to the website.
doing, speaking, or visual cues. Diversity applies to ff All actors in the cultural sector will participate
all population groups. The simple translation and in developing the city’s event calendar so that it
publication of information in different languages will be more comprehensive and widely known.
only supports a small part of the people becoming They will add their own events into the service,
integrated and at worst it may be a waste of resources. including in English, if resources permit.
Several channels must be used in communication, ff The Immigration Office and other parties
and the importance of word of mouth must not be assisting with integration will request material
forgotten. The use of several methods simultaneously from the city’s cultural producers for the initial
may even support the skills of finding and assimilating stage brochures and other materials used for
textual information. integration as well as information events.
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